About bellybutton

Founded by mothers – made for families
Founded in 1997 by five mothers, bellybutton has become synonymous with lovingly designed fashion, accessories, and care products for pregnancy, babies, and children. Drawing from their extensive experience and keen understanding of the needs of families, bellybutton supports parents from the very beginning.

Our customers come first
At bellybutton, we understand the unique needs of parents and children. Since its founding by five mothers, bellybutton has supported families with fashion, accessories, and care products that make life easier and more beautiful. Our products are authentic, high-quality, and crafted with great attention to detail.
The bellybutton family
Bellybutton is more than just a brand; it's a family. We create our products with attention to detail, and they accompany parents and children through many special moments. Trust, quality, and authenticity are always at the forefront. Over the years, together with our customers, we have grown into a strong community that supports and inspires families.






